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Around the web – Web commentary

I’m going to try something different this time: a post of some interesting links I’ve read or heard vs. one long post. Let’s see how this works out.

Where does social media fit into marketing prescription medicine?

I heard this going home the other day, about the FDA investigating how pharmaceutical companies are using social media tools to promote their wares. I did appreciate the point of (and I’m paraphrasing) “we’re not promoting sneakers” but prescription medicine via Facebook. But I do worry that people feel comfortable in taking complete strangers’ medical advice over seeing their doctor.

What happens to a deceased user’s Twitter account?

Twitter has a new policy page to handle such a situation. The social media tool can either remove the account or provide the user’s tweets to family members. Read on for a comparison of what Facebook offers for deceased users’ accounts, as well – it’s not the same as Twitter. (I don’t know about you, but there are some Twitter posts I don’t think my parents would appreciate. Sorry, Mom and Dad.)

Breaking news: If you’re cute, you’ll have more success on online dating sites

Sorry for the sarcasm, folks, but here we have some good data that backs up the “Well, DUH!” nature of this topic. The OkTrends blog is connected to the OkCupid.com dating website, and is used to take their dating data (say that 10 times fast) and provide a thorough analysis of what they record. And this time they’ve looked at users’ images and compared them to their dating activity. It just goes to show that if you have suitable data from a website, there are amazing things you can do with it.

If you have extra time, their blog tackles other online dating research such as popularity of age groups, what to say in your messages, and a whole lot more…but with real data to back it up.

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