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Social media for advertising?

Is social media really worth your time every day?

Sure, it’s worth the time you put into it.  I’m not saying that making a post a few times each week will triple your income, but what’s it going to hurt?  When you sit down to make a post – post something you would actually want to read.  If what you post doesn’t catch your attention, chances are no one else will be all that interested in what you have to say either.  By giving your fans and followers a good read, chances are they will keep coming back to see what you have to say.  You also want to make sure that these pages get noticed.  Don’t forget to add a link to each social media site on your website homepage.

Social Media?  Check.  Now what?

So now that you’ve got your Facebook and Twitter accounts set up and you’ve already made a post or tweeted a few times – don’t stop there!  Social media is all the rage, but it’s still just one method of getting the word out.  Even if you don’t understand technology or don’t have a huge SEO budget, you can always start small.  Put your URL on your business cards, on your brochures, and on any existing advertising campaigns.  For a low-cost, low-tech solution, be sure to mention your site to anyone that comes through your doors.  As word spreads, you’re sure to notice an increase in website traffic.

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